Bryan Sumner
Printed Umbrellas offer companies who are seeking to publicise their expertise or goods a fantastic opportunity. How many other corporate promotional products offer you such an enormous print surface that can be seen from a long way away. Compared to promotional clothing like embroidered polo shirts or printed T-shirts they leave everything else standing. Think back to how many times you have been watching a sporting event on the TV when it’s pouring down and literally countless numbers of Printed Umbrellas can be seen in all directions. Advertisers will pay thousands of pounds for that sort of coverage yet by committing to just a few quid in some targeted promotional items a wise purchaser can get it for nothing.
Promotional Umbrellas UK
You might possibly be a little surprised to find that not all printed umbrellas are made in the Far East. The UK have a thriving promotional umbrella market and make well over 2Million pieces per year. Enhancements in production and screen-print processes has doubled the time in which they constructed. As a consequence contesting with Far East producers is now a reality. There are a number of different sorts of brollies and the following will give you the lowdown on all of them
Promotional Golf Umbrellas
The industry-standard Golf Umbrella is by a long way the best selling model of these outstanding promotional items. Although they were first conceived purely for golfers they have become a permanent fixture at any exterior event. They can be seen on the streets up and down the country as soon as the first drops of rain fall. Their gigantic canopies offer an organisation the chance to create up to eight varying advertisements, one on each panel. Name me any other promotional merchandise can offer that sort of advertising space?
Promotional Telescopic Umbrellas
No longer just the preserve of the ladies these first class corporate gifts are now used almost 50/50 by gentlemen. Printed telescopic umbrellas have seen a revival interest with quite a few new models. The developments in the construction of the frames has enabled manufacturers to make much lighter and stronger variants.
City Promotional Umbrellas
In terms of corporate merchandise these cheap promotional umbrellas give you the chance to get your logo out and about in very busy areas such as city centres. After the printed golf umbrella they are the fastest selling model and can often be seen with wooden handles. If you buy over 500 pieces you can have the handles Pantone matched (FTS) to the frame and canopy.
Custom Printed Umbrellas
As a result of the way in which umbrellas are now printed you can have any printing you want on the canopy. This includes 360 degree printing which looks brilliant when the umbrella is open. Even cheap golf umbrellas can be printed in this way and if the amount you buy is for more than 1,000 items prices begin at as low as a few pounds.
By now I hope you’ll agree that Promotional Umbrellas really make great corporate merchandise items. Other promotional items like promotional bottled water or printed mugs might be considered as more traditional corporate gifts but there is no way they can offer you the same ROI than a printed brolly could.
Tags: Printed Umbrellas, Promotional Golf Umbrellas, Promotional Umbrella, Promotional Umbrella UK, promotional umbrellas
Posted in Business · March 2nd, 2010 · Comments (0)
Promotional Umbrellas make great giveaways at outdoor events. They are by far one of the best ways to get your brand seen on the street. There are many different types of umbrellas available all of which make great business gifts. This article provides you with 5 good reasons to use them as giveaways the next time you run a promotion
1 Umbrellas make for large and impressive Promotional Products
When you offer a free umbrella the recipient knows that they have been given something substantial for free. An umbrella is very large compared to most other Promotional Merchandise such as a clock or keyring. The size and perceived value of an umbrella alone guarantees that it will be welcomed. A typical umbrella sold in shops sells from £9.99 whereas a promotional umbrella even on a small quantity of 100 can be bought printed one colour for less than £5.
2 Promotional Umbrellas give provide a high view per pound ratio
If you think how long anyone keeps an umbrella you get a excellent return on your views per pound ratio. Unless the umbrella fails to work then nobody is likely to chuck it away. However it is very likely that it may be lost or more likely left on a train, plane or in an eating establishment. However that’s not a problem as almost certainly someone else will end up with it so your logo will continue to be seen
3 Promotional Umbrellas are unisex and can suit most budgets
Whilst a regular promotional golf umbrella will probably remain the most popular model available there is a wide range to select from. Before we look at what other options are on the market let’s see what’s new with the golf version first. Over the past couple of years there have been some big improvements with golf umbrellas. The twin layer vented canopy means that the umbrella can now be used in strong winds with no problem at all. Smoother opening and closing mechanisms have been invented and multi colour co ordination with canopies and frames are now achievable to enable you to create your own bespoke umbrella.
4. Telescopic Umbrellas make excellent Promotional Gifts
Compact and light these items make great promotional gifts because they are now available for both sexes. Whilst most models still look the same with fabric carrying cases there is now a number of alternatives on the market. Great looking tubes that can be printed in multi colours and used for holding the umbrellas are now available in plastic, leatherette and lots of other fabrics. Improvements in the way the frames are put together have made these even better promotional items
5 All Over Canopy branding
A new process in the world of promotional umbrellas is the total canopy print. This means that designers can use their creativity to put your logo or message over the entire canopy and the results are extremely impressive. The fabric is no longer divided into individual panels but is one single piece of material. If you put this together with the advances in digital printing which makes short runs affordable the possibilities for even more creativity are opened even further.
Whatever umbrella you give away as a promotional gift do try to buy the best quality you can afford because the better the umbrella the longer it will be kept and the better your view per pound will be.
Tags: business gifts, promotional gifts, promotional items, promotional merchandise, promotional umbrellas
Posted in Business · December 22nd, 2009 · Comments (0)